Web conversion pricing

Access to web app cost: realistic budget planning

Understand what drives conversion cost—forms, reports, VBA logic, integrations—and how phased delivery keeps budget predictable.

Fixed bandsPhased scopeFree pilot

Primary cost drivers

Web conversion pricing is driven by combined form and report count, business rule complexity, authentication requirements, and integration surface area.

Small systems with straightforward workflows often fit fixed-price starter bands. Enterprise systems with deep VBA and external integrations typically use phased statements of work.

  • Number of transactional forms and operational reports
  • VBA and macro logic that must be preserved
  • Role-based access and audit requirements
  • ERP, CRM, or email integration points

Typical pricing bands

BandScopeBudget direction
Starter1–5 forms/reports$800 fixed
Growth6–10 forms/reports$1,500 fixed
Scale11–20 forms/reportsCustom fixed quote
Enterprise21+ forms/reportsSOW / hourly model

Why phased migration controls cost

A pilot workflow validates architecture and effort before full rollout funding. Teams get production value early while avoiding big-bang rewrite risk.

Frequently asked questions

Can we get a fixed quote before full conversion?

Yes. Start with a scoped pilot and defined form/report inventory. Fixed bands apply when scope boundaries are clear.

What increases cost the most?

Undocumented VBA, complex integrations, and unclear acceptance criteria. Discovery and inventory reduce change-order risk.

Is hosting included in conversion cost?

Conversion and hosting are usually scoped separately so you can choose managed cloud or your own infrastructure.